Content marketing is a customer-focused mindset where you consistently create content that helps attract and retain a clearly defined audience. As you gain authority, your strategic goals can be met, ultimately driving profitable customer action.
Hard skills in data and marketing are companies’ most sought-after skill in 2020. Becoming a data-driven marketer is key to your success.
Data insight is crucial for marketing success. Learn how to utilise Google Analytics to learn user behaviours and extract useful insights to inform decisions.
In this course series, we'll explore your ad copy goals; how to write ad copy for different channels; how psychology affects ad copy; the role of customer personas; and finally some dos and don'ts.
Basic image editing skills is essential to the success of a marketer, as you are able to visualise your idea and better communicate with designers and other visual artists.
Team Vanna curated a selection of the 5 best Google Ads courses you can find online now. Use these courses to learn how to go from a complete beginner to a savvy Google Ads pro.
Social media dramatically altered marketing by allowing businesses to directly engage with customers and vice versa. Brands that stand the test of time will use these platforms to create fresh connections and build long-term loyalty. In this course, you can learn the basics of social media marketing.
Email marketing is a valuable skill to master for modern-day marketing, understanding the most basic email marketing terms, strategies, and best practices can help to improve your return on investment (ROI) from emails.